TOOWOOMBA, AU: PAINTBALL CIRCUIT TO BATTLEFIELD
After 10 years on the paintball circuit Nic Daniels
wanted to start a paintball field.
“I was finalizing which brand to go with, and I came
across Battlefield Sports and their fantastic line of
Battlefield LIVE products,” he said.
“At first, I was only looking to supplement my paintball
business with a little Battlefield LIVE operation on the
side – so that I could cater for the (legally underage)
gamers who couldn’t play paintball – so as to not miss
“After looking very closely at both paintball and
Battlefield LIVE, I decided to be solely Battlefield
“From a business point of view… Battlefield LIVE is
easier (and more affordable) to establish, and there is
no bruising,” he said.
“From a long term paintball gamer’s point of view, their
range of the gaming guns is awesome, the accuracy is
realistic, the ability to get an instantaneous
hit-feedback is great, and the ability of Battlefield
LIVE to be mobile means very many venues can be used.
But best of all is no more gamers cheating by wiping
hits,” he said.
“Not only is SATR great fun for the players, the inbuilt
referee features allow me greater control of games with
considerably less effort and staff requirements.
“Our investment in 2 medic boxes paid for themselves
within just 6 weeks of trade. In addition, the reduced
wages each week is allowing us to purchase more guns
without cutting into profits.”
“This is great news considering the increased trade we
now enjoy thanks to the better gaming experience that
“And I can’t speak highly enough of the benefits of the
gaming inflatable terrain.”
The inflatables allow you, in an hour or so, create a
mini-complex of urban terrain; school sports ovals,
show grounds, football fields, car parks, etc can be
readily used to run games.
“It is great stuff, and well worth the money when you
stop and consider all the benefits,” he said.
“I have come to realize that at least 80% of our new
enquiries come from events which used the inflatable
terrain,” said Nic.
“Our HQ playing field is where customers usually go for
a game, but the inflatables are a great feature to
market our business because it gives customers a taste
of what the game actually is,” Nic said.
“After they have played and realize just how much fun
Battlefield LIVE is, our telephones start to ring. Even
on the same day as the event,” he said.
“Go ahead and pay for marketing if you want but I’d
rather have the customer pay for my promotion – which in
turn fills weekend playing sessions,” he said.
“Little outlay, lots of return.”