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Experience the Ultimate First Person Shooter: LIVE

GOLD COAST, AUSTRALIA, MAY 7TH 2009: Battlefield Sports, the world's leading combat entertainment provider, is launching a new digital technology called S*A*T*R at this year’s Australian Amusement Leisure and Recreation Association trade show.

Combat entertainment company Battlefield Sports replicates the compelling action of live computer gaming, and enables gamers to get active, whilst still having fun.

Battlefield Sports’ latest innovation, just like a LIVE computer game, gives the gamer real-time hit feedback.

The system called S*A*T*R stands for Small Arms Transmitter Receiver.

The Battlefield Sports’ guns shoot infrared “bullets” to simulate the direct-fire effects of gamers’ engagements, incorporating authentic audio/visual effects, with real-time voice feedback.

This is the latest innovation in interactive attractions.

Attractions from the Philippines to the United Kingdom have been keen to experience the thrill of live gaming.

The Battlefield Sports’ experience combines the excitement of role-playing, team-building, and adventure, and stimulates gamers both mentally and physically.

Participants are equipped with gaming guns that utilize harmless infra-red beams, much like a TV remote, to target other players as they enact various scenarios.

The attraction involves no mess, or risk of injury from harsh paintballs, and all ages, genders, and levels of fitness are accommodated.

“It is what all gamers strive for; to go from listening to gunfire via speakers to hearing it all around them as their pulse races,” said Nicole Lander, Battlefield Sports' Marketing Commanding Officer.

The technology was recently featured on the national TV show “The New Inventors.”
But this is more than an adrenaline antidote to the latest bad news about the financial crisis.

S*A*T*R lets people abandon their everyday roles and become a Hollywood hero for a day.

"Gamers can gear up for the most immersive, authentic, combat entertainment experience," said Peter Lander, Founder Battlefield Sports.

"Our system improves the gaming experience because, with our real-time hit-feedback, gamers know instantly when they have hit someone. This gives gamers a rush," he said.

"With S*A*T*R gamers can take their skills from virtual matches into a live game, to experience the excitement of a Hollywood blockbuster, with themselves as the leading lady/man," said Peter Lander.

This patent-pending technology means it is time to experience the ultimate first person shooter.

"With our new S*A*T*R system you can experience the thrill of a war game, indoors or outdoors," said Ms. Lander.

The new gaming guns range incorporates nine models, from compact sub-machine guns to authentic sniper rifles.

They are available in a variety colours.

Their ingenious design makes the models look amazingly authentic.

On display at the trade show will be the patent-pending S*A*T*R gaming guns. To see the innovations in action visit the Battlefield Sports stand #54 at Conrad Jupiters Hotel & Casino from 26-27 May 2009.


About Battlefield Sports
Battlefield Sports™ is the world leader in the development and production of high powdered infrared weaponry for combat games. Battlefield Sports™ manufactures, distributes and markets the equipment, patent pending live gaming inflatables, and unique battle missions for this leading edge hybrid of electronic sport and entertainment. With representation in more than 35 countries and millions of games played Battlefield Sports has revolutionized the combined entertainment and exercise options for the video game generation. Headquartered in Australia and offices in Los Angeles, Battlefield Sports won numerous awards for excellence, including Australian Technology Showcase, Member of the Year (Q2007). Battlefield Sports sells about 85% of its products internationally. www.battlefieldsports.com 
 

© 2009 Battlefield Sports; Battlefield Sports and Battlefield LIVE are registered trademarks of Battlefield Sports.com. All rights reserved


ENDS

Contact: Nicole Lander
Phone 61 7 3208 8003
Fax 61 7 3208 3001
aunz@battlefieldsports.com 
FOR IMMEDIATE RELEASE:

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